Job Posting: Small Business Marketing Manager

Governor's Office of Business and Economic Development (GO-Biz)

JC-456973
-
Small Business Marketing Manager
STAFF SERVICES MANAGER I

$6,963.00 - $8,650.00 per Month

Final Filing Date: 11/24/2024

Job Description and Duties

OUR VISION: Helping All of California’s Small Businesses, Startups, and Entrepreneurs Start, Manage, & Scale

OUR MISSION: The California Office of the Small Business Advocate (CalOSBA) supports economic growth and innovation and ensures that ALL California small businesses and innovative startups have the information and direct support they need to better navigate resources, programs, and regulations. CalOSBA serves as the voice of small businesses, representing their views and interests across the state and advocating for equitable access to capital, markets, and networks so that all California small businesses successfully start, manage, scale, and become more resilient.

The Small Business Marketing Manager supports the implementation of the CalOSBA programs, policies, and activities and serves as the brand strategist for all CalOSBA marketing material. This individual is responsible for production of marketing assets across multiple channels and overseeing the marketing team’s workflow and quality. This individual is responsible for creating accessible/relatable marketing and outreach campaigns and ensuring that these efforts reach all California small businesses including those underserved small business groups.


This position works under supervision from the Deputy Director and indirect supervision from the Director.

You will find additional information about the job in the Duty Statement.

Working Conditions

Hybrid: this position is eligible for a hybrid telework schedule and requires reporting in-person at headquarters in Sacramento 2 times a week . #li-hybrid  

Minimum Requirements

You will find the Minimum Requirements in the Class Specification.

Additional Documents

Position Details

Job Code #:
JC-456973
Position #(s):
373-102-4800-006
Working Title:
Small Business Marketing Manager
Classification:
STAFF SERVICES MANAGER I
$6,963.00 - $8,650.00
# of Positions:
1
Work Location:
Sacramento County
Telework:
Hybrid
Job Type:
Permanent, Full Time

Department Information

The Governor's Office of Business and Economic Development (GO-Biz) serves as the State of California's leader for job growth and economic development efforts.  GO-Biz offers a range of services to business owners including: attraction, retention and expansion services, site selection, permit streamlining, clearing of regulatory hurdles, small business assistance, international trade development, assistance with state government, and much more.

 

Department Website: http://www.business.ca.gov/

Special Requirements

 

Exam Information

Unless you have transfer or reinstatement eligibility, please take the Staff Services Manager I exam to obtain eligibility for this position: https://www.calcareers.ca.gov/JOBSGEN/9PB19.PDF


Educational Requirements: 

If you are using education as your basis of meeting the minimum qualifications, you must provide school transcripts. Diplomas are not accepted in lieu of transcripts. Please review the minimum qualifications by clicking the link under the "Minimum Requirements" section above.

 

Employment Application:
Interested applicants must fill out the "Employment History" section of the State Application (STD 678) with all relevant experience to be considered for this position. GO-Biz will not review attached resumes in lieu of the Employment History section of the State Application (STD 678). Failure to fill out the Employment History section of the State Application (STD 678) will result in disqualification. 

Application Instructions

Completed applications and all required documents must be received or postmarked by the Final Filing Date in order to be considered. Dates printed on Mobile Bar Codes, such as the Quick Response (QR) Codes available at the USPS, are not considered Postmark dates for the purpose of determining timely filing of an application.

Final Filing Date: 11/24/2024

Who May Apply

Individuals who are currently in the classification, eligible for lateral transfer, eligible for reinstatement, have list or LEAP eligibility, are in the process of obtaining list eligibility, or have SROA and/or Surplus eligibility (please attach your letter, if available). SROA and Surplus candidates are given priority; therefore, individuals with other eligibility may be considered in the event no SROA or Surplus candidates apply.

Applications will be screened and only the most qualified applicants will be selected to move forward in the selection process. Applicants must meet the Minimum Qualifications stated in the Classification Specification(s).

How To Apply

Complete Application Packages (including your Examination/Employment Application (STD 678) and applicable or required documents) must be submitted to apply for this Job Posting. Application Packages may be submitted electronically through your CalCareer Account at www.CalCareers.ca.gov. When submitting your application in hard copy, a completed copy of the Application Package listing must be included. If you choose to not apply electronically, a hard copy application package may be submitted through an alternative method listed below:

Address for Mailing Application Packages

You may submit your application and any applicable or required documents to:

Governor's Office of Business and Economic Development (GO-Biz)
GO-Biz
Attn: Recruitments, JC 456973
1325 J St.
Suite 1800
Sacramento, CA 95814

Address for Drop-Off Application Packages

You may drop off your application and any applicable or required documents at:

Governor's Office of Business and Economic Development (GO-Biz)
GO-Biz
Recruitments, JC 456973
1325 J St.
Suite 1800
Sacramento, CA 95814
08:00 AM - 05:00 PM

Required Application Package Documents

The following items are required to be submitted with your application. Applicants who do not submit the required items timely may not be considered for this job:

  • Current version of the State Examination/Employment Application STD Form 678 (when not applying electronically), or the Electronic State Employment Application through your Applicant Account at www.CalCareers.ca.gov. All Experience and Education relating to the Minimum Qualifications listed on the Classification Specification should be included to demonstrate how you meet the Minimum Qualifications for the position.
  • Resume is required and must be included.
  • Statement of Qualifications - Please refer to the section below for Statement of Qualification instructions.
Applicants requiring reasonable accommodations for the hiring interview process must request the necessary accommodations if scheduled for a hiring interview. The request should be made at the time of contact to schedule the interview. Questions regarding reasonable accommodations may be directed to the EEO contact listed on this job posting.

Benefits

There are many benefits to joining our team!  The State of California offers a generous benefits package, including but not limited to:

Medical Benefits (health, dental, and vision)

Work life balance (most positions qualify for flexible work hours and schedules, and a minimum of 10 days of paid leave annually – specific accrual rates can be found here).

Paid Holidays and leave (family medical leave, military leave, etc)

Defined benefit retirement program with CalPERS

Savings Plus Program (401(k), 457)

School loan forgiveness under federal Public Service Loan Forgiveness

Commute Program

Employee Wellness Program (discounts to health clubs)

Employee Assistance Program

Medical/Dependent Care Reimbursement Accounts

ScholarShare (college savings account)

On-the-job training and professional development

Most positions qualify for annual raises until you reach the maximum salary for that position, subject to meeting performance standards

Click here to view all the benefits available to state employees!

Contact Information

The Human Resources Contact is available to answer questions regarding the application process. The Hiring Unit Contact is available to answer questions regarding the position.

Department Website: http://www.business.ca.gov/
Human Resources Contact:
Recruitments JC 456973
(916) 319-9367
Recruitments@gobiz.ca.gov
Hiring Unit Contact:
Sara Curtis
(916) 914-1605
Sara.Curtis@gobiz.ca.gov

Please direct requests for Reasonable Accommodations to the interview scheduler at the time the interview is being scheduled. You may direct any additional questions regarding Reasonable Accommodations or Equal Employment Opportunity for this position(s) to the Department's EEO Office.

EEO Contact:
EEO Office
(916) 319-9367
GOBiz.HR@gobiz.ca.gov
California Relay Service: 1-800-735-2929 (TTY), 1-800-735-2922 (Voice) TTY is a Telecommunications Device for the Deaf, and is reachable only from phones equipped with a TTY Device.

Salary

IN MOST CASES, ALL NEW TO STATE EMPLOYEES MUST START AT THE MINIMUM OF THE POSTED SALARY RANGE.  

Statement of Qualification Instructions

Interested individuals must submit a SOQ. The SOQ must be in 12-point font, single-spaced, and no more than 3 page(s) in length. The  SOQ must address the following in numerical order; do not consolidate responses.

Resumes and/or cover letters do not take the place of the SOQ. Applicants who fail to submit their SOQand/or fail to follow the instructions above will be disqualified and not receive consideration for this position.

1. Describe your experience developing educational and/or outreach marketing materials, such as fact sheets, brochures, and info graphics, in addition to creating internal marketing campaigns that include scripts for video productions to market the organization’s brand. Please describe your role and responsibilities and your process and how you plan and track projects and assignments.

2.Describe your experience leading and directing the work of others for internal marketing campaigns, social media marketing, and website design, development, and maintenance, in addition to providing marketing /website analytics to monitor and track customer engagement on social media platforms(.i.e. Facebook, LinkedIn, Twitter, and Instagram).Please describe your role sand responsibilities.

3. Describe your experience preparing written documents for publication, i.e., for example writing press releases, talking points, and developing language for internal marketing campaigns. Also, Identify your experience working with strategic partners to provide guidance, and share best practices and guidelines for the industry focused organization’s brand strategy while maintaining consistent and timely products. Please describe your roles and responsibilities.

Equal Opportunity Employer

The State of California is an equal opportunity employer to all, regardless of age, ancestry, color, disability (mental and physical), exercising the right to family care and medical leave, gender, gender expression, gender identity, genetic information, marital status, medical condition, military or veteran status, national origin, political affiliation, race, religious creed, sex (includes pregnancy, childbirth, breastfeeding and related medical conditions), and sexual orientation.

It is an objective of the State of California to achieve a drug-free work place. Any applicant for state employment will be expected to behave in accordance with this objective because the use of illegal drugs is inconsistent with the law of the State, the rules governing Civil Service, and the special trust placed in public servants.

Application Methods:
Electronic (Using your CalCareer Account)
By Mail
Drop-off
Print Job