Job Posting: Deputy Director, Sales

CA State Lottery

JC-495029
-
Deputy Director, Sales
C. E. A.

$13,472.00 - $15,297.00 per Month
New to State candidates will be hired into the minimum salary of the classification or minimum of alternate range when applicable.

Final Filing Date: 11/14/2025

Job Description and Duties

Ready to lead the charge? We’re seeking a visionary sales executive to drive strategy, spark growth, and shape the future of the California State Lottery's Sales Division. We don’t just want a sales leader, we want a game-changer capable of driving the sales of Lottery games. Step into our Executive Management Team and redefine what success looks like, all while supporting a mission that positively impacts California's public school students. Click here to learn more about working at the Lottery!

What You'll Do
The Deputy Director, Sales (DDS) is responsible for leading and managing the Lottery’s Sales Division. This includes responsibility for driving sales growth and revenue, developing and implementing sales strategies and goals, and managing the sales budget and expenditures. Through subordinate management, the incumbent oversees field sales, inside sales, inventory management, product distribution, new business development, key accounts, retailer recruitment, and sales support activities to ensure the successful operation of the Lottery’s sales program. The DDS also reviews performance against sales goals/targets and reports sales performance, identifies opportunities for growth, and other key metrics to present to the Chief Deputy Director, Director, and Lottery Commission.

This position is headquartered in Sacramento and is eligible for a hybrid telework schedule. Eligibility for telework requires the employee to reside in California per California Government Code Section 14200 which states: “telecommuting means the partial or total substitution of computers or telecommunication technologies, or both, for the commute to work by employees residing in California.”

When choosing a state organization to work for, there are a lot of options. Why choose the California State Lottery?

People are drawn to the Lottery because we:

  • Are an energetic, creative, and talented team
  • Value diversity and inclusion in the workplace
  • Empower team members to bring their knowledge, expertise, and innovation
  • Recognize individual and team contributions
  • Support the importance of work-life balance
  • Invest in the professional development of our team members
  • Are dedicated to preserving our environment by lowering our carbon footprint
It is highly recommended that you apply online using your CalCareers account. Please ensure to monitor your email and/or CalCareers account for communication associated with your application submission.

A Statement of Qualifications (SOQ) is REQUIRED AS PART OF THE EXAMINATION PROCESS and must be submitted to be considered for this position. Candidates who fail to submit a SOQ will be eliminated from the examination process. Please read the Statement of Qualifications section near the bottom of this job posting for further information. If you have any questions regarding the SOQ requirement, we encourage you to reach out to: Lyla de la Sota, CEA and Exempt Coordinator, at (916) 822-8697 or through email at ldelasota@calottery.com.

The Lottery is less than 30 minutes from all that Downtown Sacramento has to offer. Amenities include an onsite restaurant, free gym, close to the light rail station, electric car charging stations, and free parking!! Apply today to join a dynamic organization that is not only passionate about its mission, but also its people!!

You will find additional information about the job in the Duty Statement.

Minimum Requirements

This position does not have a Classification Specification. Requirements and qualifications for this position can be found in this announcement. For additional questions, please contact the hiring department listed below.

Additional Documents

Position Details

Job Code #:
JC-495029
Position #(s):
358-706-7500-XXX
Working Title:
Deputy Director, Sales
Classification:
C. E. A.
$13,472.00 - $15,297.00 C

The California State Lottery has delegated authority to negotiate salaries for Career Executive Assignments within this range based on the selected candidate's background and qualifications. Please disregard the new to state langauge below.
New to State candidates will be hired into the minimum salary of the classification or minimum of alternate range when applicable.
# of Positions:
1
Work Location:
Sacramento County
Telework:
Hybrid
Job Type:
Career Executive Assignment - Non Tenured, Full Time

Department Information

The California Lottery is a multi-billion-dollar enterprise headquartered in Sacramento. It is one of the few state organizations that is a revenue generator, not accepting taxpayer dollars from the state’s general fund. Our mission is to provide supplemental funding for California’s public schools and colleges. We are passionate about creating a better tomorrow - one child at a time. The mix of talented people within our workplace reflects the rich diversity inherent within the State of California. We celebrate the contributions of each individual and strive to create a work environment that is inclusive, collaborative, and welcoming. We believe in California For All.

In fiscal year 2023-24, the California Lottery generated sales of more than $9.2 billion with approximately $2.2 billion earned for California public schools. Lottery products are sold at more than 23,000 retail locations throughout the state, from independent neighborhood shops to convenience stores, liquor stores to supermarkets, and more. Retail product offerings include an average of 52 fun and entertaining Scratchers® games and several draw games, including jackpot games such as Powerball®, Mega Millions®, and SuperLotto Plus® and daily games such as Fantasy 5 and Hot Spot®.
Effective July 1, 2025, specific Bargaining Units and associated Excluded State employees are subject to a salary reduction between 2% - 4.62% in exchange for leave credits. For more details, please click here to visit the California Department of Human Resources (CalHR) website.
Department Website: http://www.calottery.com

Special Requirements

  • The position(s) require(s) a Background Investigation be cleared prior to being hired.
  • The California State Lottery Act provides that no person may be hired as an employee of the Commission if that person has been convicted of a felony or any gambling related offense.

Application Instructions

Completed applications and all required documents must be received or postmarked by the Final Filing Date in order to be considered. Dates printed on Mobile Bar Codes, such as the Quick Response (QR) Codes available at the USPS, are not considered Postmark dates for the purpose of determining timely filing of an application.

Final Filing Date: 11/14/2025

Who May Apply

Individuals who are eligible to be appointed to this Career Executive Assignment (CEA) by the State of California.

How To Apply

Complete Application Packages (including your Examination/Employment Application (STD 678) and applicable or required documents) must be submitted to apply for this Job Posting. Application Packages may be submitted electronically through your CalCareer Account at www.CalCareers.ca.gov. When submitting your application in hard copy, a completed copy of the Application Package listing must be included. If you choose to not apply electronically, a hard copy application package may be submitted through an alternative method listed below:

Address for Mailing Application Packages

You may submit your application and any applicable or required documents to:

CA State Lottery
N/A
Attn: Human Resources Division JC 495029
700 N. 10th Street, MS#6-5
Sacramento, CA 95811

Address for Drop-Off Application Packages

You may drop off your application and any applicable or required documents at:

CA State Lottery
N/A
Human Resources Division JC 495029
700 N. 10th Street, MS#6-5
Sacramento, CA 95811
08:00 AM - 05:00 PM

Required Application Package Documents

The following items are required to be submitted with your application. Applicants who do not submit the required items timely may not be considered for this job:

  • Current version of the State Examination/Employment Application STD Form 678 (when not applying electronically), or the Electronic State Employment Application through your Applicant Account at www.CalCareers.ca.gov. All Experience and Education relating to the Minimum Qualifications listed on the Classification Specification should be included to demonstrate how you meet the Minimum Qualifications for the position.
  • Resume is required and must be included.
  • Statement of Qualifications - A Statement of Qualifications (SOQ) is REQUIRED AS PART OF THE EXAMINATION PROCESS and must be submitted to be considered for this position. Candidates who fail to submit a SOQ will be eliminated from the examination process. Please read the Statement of Qualifications section near the bottom of this job posting for further information on this requirement.
Applicants requiring reasonable accommodations for the hiring interview process must request the necessary accommodations if scheduled for a hiring interview. The request should be made at the time of contact to schedule the interview. Questions regarding reasonable accommodations may be directed to the EEO contact listed on this job posting.

Examination Qualification Requirements

All applicants must possess the knowledge and abilities, and any other requirements, described in this announcement.

Note: Eligibility to take a CEA examination does not require current permanent status in the civil service.

General Qualifications

State civil service employees must possess essential general qualifications including integrity, initiative, dependability, good judgment, and ability to work cooperatively with others.

Knowledge and Abilities

Applicants must demonstrate the ability to perform high administrative and policy – influencing functions effectively. Such overall ability requires possession of most of the following more specific knowledge and abilities:

  • Knowledge of the organization and functions of California State Government including the organization and practices of the Legislature and the Executive Branch; principles, practices, and trends of public administration, organization, and management; techniques of organizing and motivating groups; program development and evaluation; methods of administrative problem solving; principles and practices of policy formulation and development; and personnel management techniques; the department’s or agency’s Equal Employment Opportunity Program objectives; and a manager’s role in the Equal Employment Opportunity Program.
  • Ability to plan, organize, and direct the work of multidisciplinary professional and administrative staff; analyze administrative policies, organization, procedures and practices; integrate the activities of a diverse program to attain common goals; gain the confidence and support of top level administrators and advise them on a wide range of administrative matters; develop cooperative working relationships with representatives of all levels of government, the public, and the Legislature and Executive branches; analyze complex problems and recommend effective courses of action; and prepare and review reports; and effectively contribute to the department’s or agency’s Equal Employment Opportunity objectives.

These knowledge and abilities are expected to be obtained from the following kinds of experience with substantial participation in the formulation, operation and/or evaluation of program policies (experience may have been paid or volunteer; in State service, other government settings, or in a private organization):

CEA Level A - Responsible for broad administrative and program activities, including the execution and/or evaluation of program policies.

CEA Level B - Responsible for extensive managerial and program administration or broad program manager experience with substantial participation in the formulation, operation, and/or evaluation of program policies.

CEA Level C - Responsible for extensive highly professional influence and contributes to program, policy, and the methods to provide professional services needed to set policies, to meet the mission of the State department and often exercising technical and or professional skills that are required at this level.

Desirable Qualifications

In addition to evaluating each candidate's relative ability, as demonstrated by quality and breadth of experience, the following factors will provide the basis for competitively evaluating each candidate:
Education/Experience
  • A minimum of seven (7) years of experience in Sales with at least five (5) years in a leadership role.
  • Bachelor's degree or higher is a plus.
Leadership
  • Strategic, visionary leadership skills.
  • High ethical standards and a commitment to fostering a culture of integrity, accountability, teamwork, respect, transparency, and diversity, equity & inclusion.
  • Understands the principles and techniques of personnel management, supervision, and promoting equal opportunity in hiring and employee development; managing teams in a unionized environment is a plus.
  • Capable of serving as a trusted advisor to the Directorate (C-Suite) on a wide range of matters.
Sales Expertise
  • Expert in sales principles and methodologies, specifically in a wholesale, business-to-business environment, with experience driving sales and revenue growth.
  • Experience formulating and executing sales strategies for statewide operations and using data insights on changing market conditions, new trends and technologies in the sales landscape.
  • Demonstrated ability to evaluate complex customer issues, determine underlying causes, and apply effective solutions. 
  • Builds and maintains strong working relationships, including working collaboratively with marketing teams to develop cohesive strategies and managing relationships with vendors.
  • Experience leading new business development, retailer recruitment and retention, product distribution, and/or inventory management.
Operational Proficiency
  • Leverages strategic thinking and considers broader organizational impact when making decisions.
  • Excellent written and verbal communication and negotiation skills, and effective presentation skills, including proficiency in presenting to audiences with varying levels of understanding of the topic area.
  • Experience in managing program budgets and contracts to ensure operational efficiencies.
  • Demonstrated experience in leading teams through change and employing change management strategies.

Examination Information

A Statement of Qualifications (SOQ) is REQUIRED AS PART OF THE EXAMINATION PROCESS and must be submitted to be considered for this position. Candidates who fail to submit a SOQ will be eliminated from the examination process. Please read the Statement of Qualifications section near the bottom of this job posting for further information on this requirement. If you have any questions regarding the SOQ requirement, we encourage you to reach out to: Lyla de la Sota, CEA and Exempt Coordinator, at (916) 822-8697 or through email at ldelasota@calottery.com.

If you meet the requirements stated in this announcement, you may take this competitive examination. Possession of the Examination Qualifications requirements does not assure a place on the eligible list. Your performance in the examination will be compared with the performance of others who take this examination, and all successful candidates will be ranked according to their scores.

A minimum rating of 70% must be attained in the Examination to obtain list eligibility for this position. All candidates will receive written notification of their examination results.

The results of this examination will only be used to fill this position. Applications will be retained for twelve months.

Hiring interviews for the Job may be conducted with the most qualified candidates.

The examining Department reserves the right to revise the examination plan to better meet the needs of the service, if the circumstances under which this examination was planned change. Such revision will be in accordance with civil service law and rules and all competitors will be notified.

Special Testing Arrangements

If you have a disability and need special testing arrangements, answer the Reasonable Accommodations question appropriately on your Application (STD 678). You will be contacted to make specific arrangements. Questions regarding reasonable accommodations may be directed to the EEO contact listed on this announcement.

Benefits

Benefit information can be found on the CalHR website and the CalPERS website.

Contact Information

The Human Resources Contact is available to answer questions regarding the position or application process.

Department Website: http://www.calottery.com
Human Resources Contact:
Lyla de la Sota
(916) 822-8697
ldelasota@calottery.com

Please direct requests for Reasonable Accommodations to the interview scheduler at the time the interview is being scheduled. You may direct any additional questions regarding Reasonable Accommodations or Equal Employment Opportunity for this position(s) to the Department's EEO Office.

EEO Contact:
Equal Employment Opportunity Office
(916) 822-8458
eeooffice@calottery.com
California Relay Service: 1-800-735-2929 (TTY), 1-800-735-2922 (Voice) TTY is a Telecommunications Device for the Deaf, and is reachable only from phones equipped with a TTY Device.

Statement of Qualifications - Deputy Director, Sales

Instructions: The examination process for this position consists of a Standard State Application (form STD 678), Resume, and SOQ review, which will be used to evaluate how your education, training, experience, and skills qualify you for the position. The SOQ serves as documentation of each candidate’s ability to present information clearly and concisely in writing. SOQs must be no more than three (3) pages in length and typed using no less than 12-point Arial font. Each response must include the number of years of experience you have and must include specific examples to support your response. The SOQ must address the following items and in order listed below:

  1. Describe your experience formulating and executing strategic sales goals while supporting an organization’s mission. What mitigation strategies do you use if the intended outcome is not successful? 
  2. Describe your experience collaborating with stakeholders to develop and implement sales policies. How do data insights on market conditions and trends in the sales landscape influence your decision-making process? 
  3. Describe your experience leading diverse teams and fostering a culture of integrity, accountability, teamwork, and respect. 
  4. Describe your experience facilitating change management, including examples of your ability to identify opportunities for organizational improvement and successfully lead and implement change. 
Write your responses carefully. Evaluation of each candidate will be based on the content of the answers and written communication skills demonstrated in the SOQ.

Other application documents (e.g., resumes, cover letters) do not take the place of the SOQ. Candidates who fail to follow these requirements or who do not provide responses to the specific questions in the order listed will be disqualified from the examination and selection process.

For guidance on writing effective SOQs, visit Work4CA: How to Write a Statement of Qualifications.

Artificial Intelligence (AI) tools can be useful in the development of written responses; however, it is important to use these tools responsibly and ethically. Where assistive tools may be used, responses within the SOQ must be your own original work. Failure to comply may result in disqualification.

If you have any questions regarding the SOQ requirement, we encourage you to reach out to: Lyla de la Sota, CEA and Exempt Coordinator, at (916) 822-8697 or through email at ldelasota@calottery.com.

Position Location

Sacramento Headquarters
700 North 10th Street
Sacramento, CA 95811

Equal Opportunity Employer

The State of California is an equal opportunity employer to all, regardless of age, ancestry, color, disability (mental and physical), exercising the right to family care and medical leave, gender, gender expression, gender identity, genetic information, marital status, medical condition, military or veteran status, national origin, political affiliation, race, religious creed, sex (includes pregnancy, childbirth, breastfeeding and related medical conditions), and sexual orientation.

It is an objective of the State of California to achieve a drug-free work place. Any applicant for state employment will be expected to behave in accordance with this objective because the use of illegal drugs is inconsistent with the law of the State, the rules governing Civil Service, and the special trust placed in public servants.

Application Methods:
Electronic (Using your CalCareer Account)
By Mail
Drop-off
Print Job